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Digital Marketing

2016 Digital Marketing Analytic

Everybody seems to be producing predictions for 2016. Not to be left behind, here are my digital marketing analytics predictions for 2016: Big data will increasingly stress marketing departments [Yana Trofimenko] Structured data will lead the SEO charge [Mark Proctor] Data integration will lead to sustained competitive advantage [Forbes] Data delivers deeper customer insights [PACE] Data from the entire customer ... Read More »